What base makeup does IU use?

theworne tracks 3 confirmed IU base makeup picks — each sourced from a brand campaign, interview or official post, never guessed from photos.

Where can I buy IU's base makeup?

Every product above has a shop link — worldwide when available, plus a direct-from-Korea option for K-beauty exclusives. Prices are shown where confirmed.

IU Base Makeup

3 products

IU’s confirmed base makeup — every pick comes from a brand campaign, interview or official post, never guessed from photos. Shop each product worldwide or direct from Korea. See all IU beauty.

Some links are affiliate links — theworne may earn a commission, at no extra cost to you.

the worne

Estée Lauder

Double Wear Stay-in-Place Foundation

Base · $26

Shop worldwide Direct from Korea

Tip: similar worldwide — buy local

meconomynews.com ↗

Double Wear Soft Glow Matte Cushion (1C0 Shell)

the worne

Estée Lauder

Double Wear Soft Glow Matte Cushion (1C0 Shell)

1C0 Shell · Base · $21

Shop worldwide Direct from Korea

Tip: similar worldwide — buy local

gift.kakao.com ↗

Pure Color Envy Sculpting Blush (Rebellious Rose)

the worne

Estée Lauder

Pure Color Envy Sculpting Blush (Rebellious Rose)

Rebellious Rose · Base · $9

Shop worldwide Direct from Korea

Tip: similar worldwide — buy local

esteelauder.co.kr ↗

Frequently asked

What base makeup does IU use?: theworne tracks 3 confirmed IU base makeup picks — each sourced from a brand campaign, interview or official post, never guessed from photos.
Where can I buy IU's base makeup?: Every product above has a shop link — worldwide when available, plus a direct-from-Korea option for K-beauty exclusives. Prices are shown where confirmed.